Buzz

Atlanta Startup Village #11 Recap

August 26, 2013

Wow, it's that time again already! Tonight we had a sweet lineup of Atlanta startups who knocked the socks off of the audience. Big thanks to Clint and Lawrence from Cushman & Wakefield for sponsoring the beer!Without further ado, here's the recap:Transcripts HQEugene, as a former journalist, witnessed the problem of "communication inefficiency." He showed us an example of Sarah Palin in an interview to illustrate how hard it can be to express what you're really trying to say. But this happens to everyone, not just her, and It happens in interviews, at conferences, etc. TranscriptsHQ takes what someone is saying and turning it into what they mean to say. Users of the service can transform audio content into the exact text, a summarization of the audio, and even a very concise, bulleted overview of the content. Pretty amazing! The service is ideal for journalists; students at local universities who want class notes transcribed; professionals can receive a summarization of their company meetings. Price is per minute, and ranges by the type of transcription needed. Examples of their transcriptions can be found over at www.hypepotamus.com.Finestra Art AppAn easy, interactive way to find and buy art. Use the app to scroll through tons of pieces of original art, you can even view it on your own wall to see how well it fits into your current decor. The app is very easy to use, offers lots of ways to choose the art that best suits your needs. What's even cooler, though, is that you can hear about the artist's intention and story behind the piece, recorded in their own voice right there in the app. It's just $1 per piece of art for the artist to list it, and the company does NOT take a commission on the sale, currently. The mission is to get more original art into the hands of those seeking it and to bring exposure to local artists.RivlaryDriving a culture of competition where sales reps can perform their best, Rivalry brings live leader boards and other real-time competitive tools to a sales organization so both team members and sales leaders can track performance. It is a great companion to Salesforce.com. Rivalry is growing fast, and is looking to take the market by storm. Pricing is just $25/month/rep.CallRailCall tracking and analytics company that helps companies see which ad campaigns are working-- like Google Analytics for your phone calls. Previous company- found out that the car ads were working well - 20% of customers were picking up the phone and calling. Call tracking: go into call rail, create unique tracking number, route it to your main number, calls are counted, you know which ads are most effective. Key differentiators: dynamic number insertion-- where people came from to get to your website, can track who came from say Google, or Facebook. Keyword-level call tracking: track exactly which landing pages, referring pages, and search terms caused people to reach out to you. They can also record the call and do playback if necessary. Can compare results across campaigns. Starts at $30/month, with a 14-day free trial. Bread and butter are small & medium business and the marketing agencies that they work with.Atlanta Tech EdgeWes Moss and his team bring this awesome Sunday morning TV show to 11 Alive. This show features startups and tech companies in Atlanta, the only requirement is that you have a good story. The show airs live Sunday mornings, but can also be viewed online after the show- feel free to tweet or facebook the videos with your friends to showcase the cool tech innovations that are happening in Atlanta. They are currently seeking companies to be on the show, so make sure you contact them, info on website.

August 26, 2013
Karen Houghton