Growing Revenue: Attracting the Right Audience

For SaaS companies, the ultimate goal of any online marketing program is a purchase transaction. But a number of steps lie between a potential customer’s first visit to your website and a purchase conversion. The first in a series of sessions, panelists will discuss practical traffic-building programs and tools. Featured panelists include:

• Matt Konigsmark, Vice President of marketing at the highly successfully gaming accessories company KontrolFreek

• Stacy Williams, CEO of Prominent Placement, a search and conversion optimization agency

• James Ball, CMO of TrustWorkz

• Moderated by Jacqui Chew, CEO of iFusion Marketing

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